CK ONE summer limited edition eau de toilette



on a hot summer day, dive into the sea. discover what lies beneath.


refreshing     –          crisp   –          cool

ck one summer captures the vivid rush of diving into the exotic world underneath the sea and exploring the unknown.


ck one summer’s bright top notes of zesty citrus and splashing waterfall give an immediate freshness. watermelon and crushed leaves are naturally cooling and transition into the watery, green aromas of cucumber and water lily as the middle notes. as the scent dries down, caraway seeds add a hint of aromatic sensuality, while clean woody notes of musk and moss have a sexy, skin-like warmth.







 

Tonic Woody

top:      waterfall effect, watermelon, crushed leaves, zesty citrus
mid:      water lily, cucumber, caraway, watermint
dry:       moss, blonde woods, musk








 Bottle and packaging
An innovative spray treatment adds a water droplet effect over the iconic ck one bottle, making it look wet, as if submerged under water. the combination of the neon green logo and the electric blue bottle reflects the vibrant colors under the sea.
eau de toilette spray                  3.4oz/100ml

Advertising
the print advertising captures the vibrant, colorful world under the sea, featuring the ck one summer bottle on the ocean floor surrounded by exotic fish and bright corals.
ck one summer is available globally beginning march 2013. Available in all major beauty outlets:
UAE 205 Dhs, KSA 210 SR, Kuwait 16.20 KD, Bahrain 21 BD, Lebanon 56 USD, Egypt 61 USD.



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